A Bahraini brand and a luxury product designed by Ammar Alsadeq. The ‘Every Minute Counts’ was inspired and produced since 2015, while developing & enhancing the package every year since.
‘Every Minute Counts’ is a message to encourage humanity; to utilise the indispensable wealth of time.
After all, what is life but a collection of minutes?
What you do in every minute counts!
A calendar design that shows every minute of the day.
Offset printed pages, with a motivating quote on each month. Luxurious Brazilian Walnut wood with metal. HB full black pencil that’s included in the package.
Notebook & Weekly Planner, a sketch book … Packaging all that with an Ostrich PU Leather Case that can be used as a laptop sleeve for example!

What’s inside:
1X Every Minute Counts (2022 Calendar)
1X Notebook & Weekly Planner 120 pages (60 Weeks)
1X Sketchbook 120 pages (Plain)
2X HB Pencil
1X Ostrich PU Leather Case (Can be used for 13” Laptops)

Photography & Studio: @mk.studios
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